

What, why, where did we do? Despite the laws, there are 1 million child labors in Turkiye. These kids are migrating with their families from cotton fields to nut fields, or wherever needs at that time, and this continues in the whole season. Support to Life Humanitarian Aid Agency had been giving moral and material support to the kids in the work camps specially set for nut harvest for three years; and despite agonizing results of it and even the laws, they had experienced lots of difficulties because nobody had raised any question about the issue. To put the people in the picture, first we made a sub-brand at the core of child labor. We created a name and a logo so far from usual agitating language of social campaigns. Rather than terrible things the kids were experiencing, we visualized how their world should be indeed.